Change your password directly from your Amazon account settings
Open Amazon.com in a web browser and sign in with your current password. Go to Account & Lists in the top right corner, then select Your Account. Look for the Login & security section — this is where Amazon stores your password settings. Click Edit next to "Password" and you will be asked to enter your current password once more before you can create a new one.
Type your new password into the field that appears. Amazon requires at least 6 characters, and the password must contain both letters and numbers. You can use uppercase and lowercase letters, numbers, and these special characters: ! @ # $ % ^ & * - _ = +. Once you have entered your new password twice to confirm it matches, click Save changes. Amazon will send you a confirmation email to the address on file.
The change takes effect when ready on all devices where you are currently signed in. You will not be forced to sign out, but the next time you sign in on any device — phone, tablet, computer, or streaming device — you will need to use your new password.
Key Takeaways
- You change your Amazon Prime password through Account & Lists > Your Account > Login & security, not through the Prime Video app itself.
- Your new password must be at least 6 characters and must contain both letters and numbers.
- The password change takes effect when ready, but you will not be signed out of devices you are already using.
- If you cannot remember your current password, use the "Forgot password?" link on the Amazon sign-in page instead of trying to change it.
What happens on your devices after you change the password
Devices where you are actively signed in will keep working for a while — Amazon does not when ready disconnect you. However, the next time your device tries to refresh your session or you sign out and back in, you will need to enter your new password. This means if you change your password on a Tuesday, your phone might still show Prime Video content on Wednesday, but by Thursday or Friday when the session expires, you will see a sign-in screen.
Streaming devices like Roku, Fire TV, Apple TV, and Chromecast follow the same pattern. Smart TVs with built-in Prime Video apps will also ask for your new password the next time they refresh. If you share your Prime account with family members, they will all need to re-enter the new password on their devices.
If you forgot your current password
Do not try to change a password you cannot remember — use the password recovery process instead. Go to Amazon.com and click Sign in. Below the password field, click Forgot password? Amazon will ask you to enter the email address or phone number associated with your account.
Amazon will send a code to your email or phone (whichever you choose). Enter that code on the next screen, and you will be taken directly to a page where you can create a new password without needing the old one. This is faster than trying to change the password through your account settings when you do not remember it.
Why you might want to change your password
Change your password if you think someone else knows it, if you used the same password on another website that was breached, or if you shared your login with someone who no longer should have access. You should also change it if you have not updated it in over a year — this is a basic security practice that reduces the chance an old password has been compromised elsewhere.
If you suspect someone has been watching your account without permission, change your password and then check your Login & security section again. Amazon shows a list of devices currently signed in to your account. Remove any devices you do not recognize by clicking the X next to them.
Password requirements and what to avoid
Amazon requires passwords to be at least 6 characters long and to contain both letters and numbers. Beyond that, there are no other rules — you can use uppercase, lowercase, numbers, and special characters. A strong password is one that is hard to guess: avoid birthdays, names of family members, "password123", or any word that appears in a dictionary.
Do not use the same password across multiple websites. If one site is breached, attackers will try that password on Amazon, your bank, your email, and everywhere else. A password manager like Bitwarden, 1Password, or KeePass can store different passwords for each site so you only have to remember one master password.
Changing your password on the Prime Video app
You cannot change your password directly from the Prime Video app on your phone, tablet, or streaming device. The app only lets you sign out and sign back in. If you want to change your password, you must use a web browser on a computer or phone to go to Amazon.com and follow the steps in the first section above.
After you change your password on Amazon.com, you can sign back into the Prime Video app using your new password. The app will not automatically update — you will need to sign out first, then sign back in with the new password.
Frequently Asked Questions
Will changing my password sign me out of all my devices right away?
No. Devices you are currently signed into will keep working until their session expires, which can take hours or days depending on the device. You will be asked for your new password the next time you sign in or when your session refreshes.
Can I change my password on my Fire TV or Roku?
No. You must change your password on a computer or phone using a web browser at Amazon.com. After you change it, you can sign back into your streaming device using the new password.
What if I change my password and then forget the new one?
Use the "Forgot password?" link on the Amazon sign-in page. Amazon will send you a code by email or text, and you can create another new password without needing to remember the old one.
Do I need to change my Prime password if I change my Amazon account password?
No. Prime Video uses the same login as your main Amazon account. When you change your Amazon password, your Prime password changes automatically — they are the same thing.
Should I change my password if I shared my account with someone who moved out?
Yes. Change your password and then check your Login & security page to see which devices are signed in. Remove any devices that belonged to the person who moved out by clicking the X next to them.