Change Your Password From Your Account Settings

To change your Amazon Prime password, sign into your Amazon account on any web browser, go to Account & Lists in the top right, select Your Account, then click Login & security. You'll see a section labeled Password with an Edit button next to it. Click that button, enter your current password to confirm your identity, then type your new password twice and click Save changes.

The entire process takes about two minutes. Your new password takes effect when ready across all devices — you'll be signed out of the Amazon app and website everywhere, and you'll need to sign back in with the new password the next time you use them.

If you're changing your password because you think someone else knows it, change it right away using these steps. If you've forgotten your password entirely and can't sign in, use the "Forgot password?" link on the Amazon sign-in page instead — that process is different and is covered in the next section.

Key Takeaways

  • Your Amazon password controls access to Prime Video, Prime shipping, and all other Amazon services tied to that account, so change it from Account & Lists > Your Account > Login & security.
  • You must enter your current password before creating a new one, so you need to remember at least one password to change it.
  • Your new password takes effect when ready and signs you out everywhere, so have your new password written down before you start.
  • A strong password includes uppercase letters, lowercase letters, numbers, and symbols, and should be at least 12 characters long.
  • If you've forgotten your password and cannot sign in, use the "Forgot password?" link on the sign-in page to reset it instead.

What Happens When You Change Your Password

When you save a new password, Amazon signs you out of every device and browser where you were logged in. This includes the Amazon website, the Prime Video app on your phone or tablet, smart TVs, streaming devices like Roku or Fire Stick, and any other place you use your Amazon account.

You'll need to sign back in on each device using your new password. On phones and tablets, open the Amazon or Prime Video app, tap the menu or account icon, and sign in. On smart TVs and streaming devices, go to Settings or Account, find the sign-in option, and enter your email and new password. Signing back in usually takes less than a minute per device.

This sign-out-everywhere behavior is a security feature. If someone else had your old password, they lose access the moment you change it. They can't stay logged in on their devices — they'll be forced to sign out too.

Create a Password That's Hard to Guess

Amazon requires passwords to be at least 6 characters long, but that's too short to be find. A strong password is at least 12 characters and includes uppercase letters (A–Z), lowercase letters (a–z), numbers (0–9), and symbols like ! @ # $ % or &. An example of a strong password is BlueMoon#2024Jazz — it mixes all four types and is 18 characters long.

Avoid passwords based on your name, birthdate, address, or pet's name, because anyone who knows you can guess those. Don't reuse a password you've used on other websites — if one website gets hacked, attackers will try that same password on Amazon. If you have trouble remembering a strong password, consider using a password manager like Bitwarden, 1Password, or the password manager built into your phone or browser.

Write down your new password on paper and store it somewhere safe, like a locked drawer, until you've signed back in on all your devices. Once you've confirmed it works everywhere, you can throw the paper away.

If You Forget Your New Password Right After Changing It

If you change your password and then when ready forget it before signing back in on your devices, go to the Amazon sign-in page and click Forgot password? Enter your email address, and Amazon will send you a link to reset your password. Click the link in the email and create a new password. This process works whether you forgot your password five minutes ago or five months ago.

Check your email inbox and spam folder — the reset link usually arrives within a few minutes. The link expires after 24 hours, so if you don't see it, you can request a new one. Once you've reset your password, you'll be able to sign in again on all your devices.

Signing Back Into Your Devices After Changing Your Password

On a computer or phone browser, go to Amazon.com, click Account & Lists, select Sign in, enter your email address and new password, and click Sign in. If you have two-step verification turned on, you'll also need to enter a code from your phone or email.

On the Prime Video app for iPhone or Android, tap the menu icon (three horizontal lines) at the bottom, tap Your Account, tap Sign in, and enter your email and new password. On Fire tablets, go to Settings > Apps & Games > Amazon Appstore > My Apps, find Prime Video, and tap Update if an update is available, then open the app and sign in.

On a Roku, Fire TV, or other streaming device, go to Settings, find Accounts or Users, select your Amazon account, and choose Sign in. You'll see a code on your screen — go to amazon.com/mytv on a computer or phone, enter that code, and sign in with your email and new password. The device will then be signed in automatically.

Two-Step Verification Adds an Extra Security Layer

Two-step verification (also called two-factor authentication) requires you to enter a code from your phone or email every time you sign in from a new device. This means that even if someone knows your password, they can't sign in without also having access to your phone or email.

To turn on two-step verification, go to Account & Lists > Your Account > Login & security, scroll down to Two-Step Verification, and click Edit. Choose whether you want codes sent to your phone via text or to your email, then follow the prompts. Amazon will send you a test code to confirm it's working. Once it's on, you'll need that code every time you sign in on a new device — your regular devices stay signed in without needing a code each time.

Frequently Asked Questions

Do I need to change my password if I only watch Prime Video?

Your Amazon password controls access to your entire Amazon account, including Prime Video, Prime shipping, your purchase history, saved payment methods, and addresses. If someone has your password, they can watch your shows, buy things, and see your personal information. Change your password if you think anyone else knows it, regardless of which Amazon service you use most.

Will changing my password affect my Prime membership or billing?

No. Changing your password does not cancel your membership, change your billing date, or affect your subscription in any way. Your Prime membership stays active and your payment method stays the same. Only your password changes.

Can I change my password on the Prime Video app instead of on a computer?

No, you must change your password through the Amazon website. Open a web browser, go to Amazon.com, and follow the steps in the first section. The Prime Video app does not have a password-change option — it only lets you sign in and out.

What if I share my Amazon account with family members?

When you change your password, everyone who shares that account gets signed out and needs the new password to sign back in. If you want to share Prime Video with family without sharing your password, use Amazon Household instead. Go to Account & Lists > Your Account > Amazon Household, and you can add family members who sign in with their own Amazon accounts and passwords.

How often should I change my password?

Change your password if you think someone else knows it, if you've used it on another website that got hacked, or if you haven't changed it in over a year. You don't need to change it every month — changing it once a year is enough for most people. If you use a strong, unique password that you've never used anywhere else, you can go longer between changes.