Where to put social media links in Wix

Wix gives you three main places to add social media links: the footer (the bottom of every page), the header (the top of every page), and anywhere else on your site using a button or text link. The footer is the most common choice because visitors expect to find social links there, and they appear on every page automatically. The header works if your design has room and you want the links more visible. You can also add them in the body of a page if you want to direct people to follow you from a specific location.

The easiest method is using Wix's built-in social icons, which are small clickable symbols that link directly to your accounts. These icons are pre-formatted and recognizable — people know what a Facebook icon means without text. If you prefer text links or custom buttons, you can create those too, but they take a few more steps.

Key Takeaways

  • Wix's footer is the fastest place to add social icons because they appear on every page without extra work.
  • You need the exact URL of your social media profile (for example, facebook.com/yourpage) before you start adding links.
  • Built-in social icons in Wix are pre-designed and recognizable, but you can also create custom text or button links if you prefer a different look.
  • Once you add social links to your footer or header, they update across your entire site automatically.

Adding social icons to your footer

Open your Wix editor and go to the page you want to edit. At the bottom of the page, click on the footer area — it's usually a darker section that spans the full width. If you don't have a footer yet, click the Add button and select Footer from the options.

Once you're in the footer, click the Add button (the plus sign) and look for Social Icons in the menu. Wix will insert a row of blank social icons. Click on each icon to open its settings. A small window will appear asking you to choose which social platform it represents (Facebook, Instagram, Twitter, LinkedIn, YouTube, TikTok, and others) and to paste the URL of your profile. Paste the full link — for example, facebook.com/yourpage or instagram.com/yourpage — into the URL field. Click Save and move to the next icon.

You can delete icons you don't use by clicking the X on each one. You can also drag icons left or right to reorder them. When you're done, click outside the footer to close the editor, then click Publish at the top right to save your changes to the live site.

Adding social icons to your header

If your header has space and your design allows it, you can add social icons there too. Click on your header area at the top of the page. Look for an empty space where you want the icons to go — often this is the right side of the header, near your menu or contact button.

Click Add and select Social Icons. The same process applies: click each icon to set which platform it links to, paste the URL of your profile, and save. Headers often have less space than footers, so you may only have room for three or four icons. Choose the platforms where you're most active.

If your header is crowded, the footer is usually the better choice. Visitors expect social links at the bottom of a page, and a cluttered header can make your site harder to navigate.

Creating custom social media links with buttons or text

If you want more control over how the links look, you can create custom buttons or text links instead of using Wix's preset icons. Click Add and select Button. A button will appear on your page. Click it to open the button editor. In the Link field, paste the URL of your social media profile. You can change the button text to say "Follow us on Instagram" or just "Instagram" — whatever fits your design.

You can also add a text link by clicking Add, selecting Text, typing the name of the platform, highlighting it, and then clicking the link icon in the text editor. Paste your social media URL into the link field. Text links are smaller and less noticeable than buttons, so use them if you want social links present but not prominent.

Custom buttons and text links don't update across your whole site automatically the way footer icons do. If you add a custom button to multiple pages and later need to change the URL, you'll have to update each one separately. For that reason, footer icons are usually the smarter choice unless you have a specific design reason to use buttons or text.

Finding and copying your social media URLs

Before you add any links, you need the correct URL for each of your social profiles. The easiest way is to open each platform in a new browser tab, go to your profile page, and copy the URL from the address bar at the top of the browser.

For Facebook, the URL usually looks like facebook.com/yourpagename or facebook.com/yourprofilenumber. For Instagram, it's instagram.com/yourusername. For Twitter, it's twitter.com/yourusername. For LinkedIn, it's linkedin.com/in/yourprofile or linkedin.com/company/yourcompany. Copy the entire URL, including the https:// at the start if it appears in the address bar — Wix will accept it either way.

If you don't have a social media account yet, you don't need to add a link for it. You can add social links later whenever you create a new account. Just log back into your Wix editor, click the footer or header, and add a new icon.

Styling and positioning your social links

Once your social icons are in place, you can change their size and color to match your site's design. Click on the social icons to select them, then look for the styling options in the right panel. You can usually adjust the icon size, the space between icons, and the color. Some Wix templates let you change the background color of the footer or header too.

If the icons are too small to see or too large for your layout, drag the corner of the icon group to resize it. If you want them centered instead of left-aligned, click the alignment button in the right panel. These changes explore to all the icons in that group, so you don't have to adjust each one separately.

Test your links on a phone or tablet before you publish. Social links are especially important on mobile because people often share content from their phones. Make sure the icons are large enough to tap easily and that they're positioned where a mobile visitor would expect to find them.

Frequently Asked Questions

Can I add social links to individual pages instead of the whole site?

Yes. If you add social icons to the footer or header, they appear on every page. If you want social links on only one page, use a custom button or text link in the page body instead. Click Add, select Button or Text, and paste your social media URL into the link field.

What if I don't know my exact social media URL?

Open your social media profile in a web browser, look at the address bar at the top, and copy the full URL. If you're on a mobile phone, tap the address bar, select all the text, and copy it. Paste it into Wix's link field. Wix will accept it even if it includes https:// or www.

Do I need to update my social links if I change my username?

Yes. If you change your username on any platform, you'll need to update the URL in Wix. Click the social icon or link, paste the new URL, and save. If you used custom buttons or text links on multiple pages, you'll need to update each one.

Can I track how many people click my social media links from my website?

Wix's built-in analytics show page views and visitor behavior, but they don't track clicks on external links like social media URLs. Your social media platform itself will show you traffic from external sources if you check your insights or analytics section.

What if a social platform isn't in Wix's preset icon list?

Use a custom button or text link instead. Click Add, select Button or Text, and paste the URL of your profile. You can type the platform name as the button text or link text so visitors know where it goes.