Adding a link to your Facebook story requires a Facebook account with a verified phone number or a certain number of followers

You can add a clickable link to your Facebook story, but Facebook restricts this feature to accounts that meet specific requirements. The most common requirement is that your account must have a verified phone number on file. Some accounts also gain this ability after reaching 10,000 followers, though the phone number verification is the more reliable path.

The link appears as a "Link" sticker in your story — a small button that viewers can tap to open the URL you've chosen. This is different from straightforward typing a URL in text, which viewers cannot click. The link sticker is what makes the feature useful for directing people to websites, articles, or other destinations.

Key Takeaways

  • Your Facebook account must have a verified phone number or 10,000 followers before you can add a link sticker to stories.
  • You add the link sticker during story creation by tapping the sticker icon and selecting "Link" from the available options.
  • You can paste any URL into the link sticker, including links to your own website, a product page, or an external article.
  • The link sticker appears as a small button that viewers tap to open the URL — it is not the same as typing a URL in text.

Verify your phone number before attempting to add links

Before you can use the link sticker, Facebook needs a verified phone number attached to your account. Open Facebook on your phone or computer and go to Settings & Privacy, then Settings. Look for the "Personal Information" section and select "Phone Number." If you do not see a phone number listed, tap "Add" and enter your mobile number. Facebook will send you a text message with a verification code — enter that code to confirm.

If you already have a phone number on your account but it is not verified, Facebook will show a "Verify" button next to it. Tap that button and follow the same process. This step is necessary even if you have 10,000 followers, because the phone verification is the most direct way to unlock the feature.

Create a new story and open the sticker menu

Open Facebook and tap the "Your Story" button at the top of the feed, or tap the camera icon in the top left corner. Take a photo or video, or select one from your phone's camera roll. Once you have your image or video in the story editor, look for the sticker icon — it usually looks like a smiley face or a square with a star. Tap it to open the sticker menu.

The sticker menu shows many options: location stickers, time stickers, poll stickers, and others. Scroll through the list until you see "Link" — it may appear near the top or you may need to scroll down depending on your phone's version of Facebook. Tap "Link" to add it to your story.

Paste the URL you want to share

After you tap "Link," a text field appears asking you to enter the URL. Paste or type the full web address you want to share — for example, https://www.example.com or https://www.example.com/article-title. Make sure the URL is complete and correct, because viewers will see it when they tap the sticker.

Facebook will sometimes show a preview of the page you are linking to, including a thumbnail image and headline. If the preview looks wrong or you want to change it, you can usually edit the preview text or image directly in the sticker. Once you are satisfied, tap outside the text field or tap "Done" to confirm the link.

Position and customize the link sticker

The link sticker appears on your story as a small button or banner. You can move it around by tapping and dragging it to a different spot on the image or video. You can also resize it by pinching the corners — make it larger if you want it to be more noticeable, or smaller if it is covering important parts of your image.

Some versions of Facebook let you change the color or style of the link sticker. Look for color or style options near the sticker itself. Once the sticker is positioned where you want it, you are ready to post the story.

Post your story and monitor who sees it

Tap "Share to Story" or "Post" to publish your story with the link sticker. The story will appear at the top of your followers' feeds for 24 hours. Anyone who views your story can tap the link sticker to open the URL in their browser.

Remember that your story privacy settings control who can see it. If your story is set to "Public," anyone on Facebook can view it and tap the link. If it is set to "Friends," only your friends can see it. You can change these settings before posting by looking for the privacy option in the story editor — it usually appears near the "Share to Story" button.

Troubleshooting: Link sticker is not appearing

If you do not see the "Link" option in your sticker menu, the most likely reason is that your phone number is not verified. Go back to Settings & Privacy, then Settings, then Personal Information, and confirm that your phone number shows as verified. If it does not, complete the verification process again.

If your phone number is verified and the link sticker still does not appear, try closing and reopening the Facebook app. Sometimes the app needs to refresh to show new features. If you have a very new account (less than a few weeks old), Facebook may also restrict the feature temporarily — wait a few days and try again. If none of these steps work, the feature may not yet be available in your country or on your specific phone model.

Frequently Asked Questions

Can I add a link to a story if I do not have a verified phone number?

No, not unless you have 10,000 followers. Phone number verification is the standard requirement. If you do not want to verify a phone number, you will need to grow your account to 10,000 followers, which takes time. The phone verification is faster and more reliable.

What happens if I link to a website that does not exist?

Facebook will not stop you from posting a link to a broken or nonexistent URL. However, when viewers tap the link, they will see an error message instead of a webpage. Always test your link before posting to make sure it works.

Can people see the URL before they tap the link sticker?

Not the full URL. The link sticker appears as a button or banner on your story, and viewers see only what you have labeled it or the preview image Facebook shows. The actual URL is hidden until they tap it.

Can I edit the link after I post the story?

No, you cannot edit a story after it is posted. If you need to change the link, delete the story and create a new one with the correct URL. Stories disappear after 24 hours anyway, so reposting is usually not a major inconvenience.

Does the link sticker work on mobile phones and computers?

Yes, the link sticker works on both. Viewers can tap it on their phone to open the URL in their browser, or click it on a computer. The feature works the same way across devices.