Where to find the page name setting

To change your Facebook page name, go to your page and click Settings in the top menu. On the left side, you'll see a menu with options like "General," "Messaging," and "Templates." Click General. Near the top of that section, you'll see your current page name with an Edit button next to it. Click that button to open the name field.

If you don't see the Edit button, you may not have admin access to the page. Only people with admin or editor roles can change the page name. If you're supposed to have that access, ask the page owner to check your role in the page's People and Roles section.

Key Takeaways

  • Page name changes happen in Settings > General, and you need admin or editor access to make them.
  • Facebook limits you to one name change every 60 days, and the change takes effect when ready across the platform.
  • Your page username (the URL part) does not change automatically when you rename the page, so followers using the old link will still find you.
  • If your page is verified with a badge, Facebook may review the new name to make sure it still meets their standards.

What happens when you type the new name

Once you click Edit next to your page name, a text box appears with your current name highlighted. Delete the old name and type the new one. Facebook shows you how many characters you've used — page names can be up to 255 characters long, though shorter names are easier for people to remember and type.

As you type, Facebook may suggest similar page names or warn you if the name you're entering is too close to another page's name. If you see a warning, you can still use the name, but Facebook is letting you know it might confuse people. After you type the new name, click Save Changes.

The 60-day waiting period between changes

Facebook enforces a rule: you can only change your page name once every 60 days. If you've changed the name recently, the Edit button will be grayed out, and you'll see a message telling you when you can change it again. This limit applies to each page separately, so if you manage multiple pages, each one has its own 60-day timer.

If you made a mistake and need to change the name back when ready, you cannot bypass this rule. You'll have to wait the full 60 days. Plan your page name carefully before you save, because you're locked in for two months.

How the change affects your page's web address

Your page's web address — the URL that appears in the browser — is separate from your page name. When you change the page name, the URL does not change automatically. For example, if your page URL is facebook.com/myoldpagename and you rename the page to "My New Page Name," the URL stays facebook.com/myoldpagename.

This is actually helpful because people who bookmarked your old link or shared it will still reach your page. However, if you want a URL that matches your new page name, you can change it manually in Settings > General under "Facebook Page URL." You can only change the URL once, so choose carefully. After that change, the old URL will no longer work.

What happens if your page is verified

If your page has a blue verification badge, Facebook may review your new name to make sure it still meets their verification standards. The review usually takes a few hours to a day. During that time, your page name will show as changed, but the badge may temporarily disappear while Facebook checks.

In most cases, the badge returns once the review is complete. However, if your new name violates Facebook's naming rules — for example, if it includes misleading claims or impersonates someone — Facebook may remove the badge permanently. Before you rename a verified page, make sure the new name is accurate and doesn't claim something false.

Common reasons the name change doesn't work

If you click Save Changes and nothing happens, or you see an error message, check these things first. The most common issue is that you don't have admin access — only admins and editors can change page names. Ask the page owner to confirm your role.

Another reason is that the name you chose violates Facebook's naming rules. Page names cannot include excessive symbols, numbers in place of letters (like "F@c3b00k"), or claims that are misleading or false. If Facebook rejects your name, try a simpler version without special characters. You also cannot use another person's name or brand name without permission, so if you're renaming a page to represent a business or public figure, make sure you have the right to use that name.

Telling your followers about the change

When you change your page name, Facebook does not send a notification to your followers. They'll see the new name the next time they visit your page, but they won't get an alert. If the name change is important — for example, if you're rebranding your business — post an announcement on your page so people understand what happened.

You can also update your page's "About" section to explain the change and why you made it. This is especially useful if your old name was well-known and you're worried people won't recognize the new one. A quick post saying "We've renamed our page to better reflect our mission" helps followers understand the change is intentional.

Frequently Asked Questions

Can I change my page name back to what it was before?

Yes, but only after 60 days have passed since your last change. You'll need to wait the full period before you can rename it again. If you changed the name by mistake, post a comment on your page explaining the situation to your followers while you wait.

What if someone else created a page with the name I want?

Facebook allows multiple pages with the same or very similar names, as long as they're for different things. If another page has the name you want, you can still use it — Facebook will show both pages in search results. However, if the other page is impersonating you or your business, you can report it to Facebook.

Does changing the page name affect my followers or likes?

No. Your follower count, likes, and all your page history stay exactly the same. The name change is cosmetic — it doesn't reset anything or remove anyone from your audience.

Can I use special characters or emojis in my page name?

Facebook allows some special characters, but not all. Periods, hyphens, and apostrophes usually work. Emojis sometimes work depending on what they are, but Facebook discourages them in page names because they can make the page harder to find in search. Test your name before you save it — if Facebook rejects it, simplify it and try again.

What if I manage a page for a business or organization?

The process is the same, but make sure you have permission from the business owner before you change the name. If the page represents a registered business or nonprofit, the name should match your official registration. Some businesses have rules about what their pages can be called, so check with your manager before you make the change.