Where your information actually lives online
Your personal information is scattered across the internet in places you did not put it there. Data brokers collected it from public records, past purchases, and websites you visited. Search engines indexed it. Social media platforms store it. Old forum posts and archived pages still show your name and address. Removing it means going to each type of source separately — there is no single button that erases you from the internet.
The fastest results come from removing information at the source: asking websites to take down pages about you, deleting your own social media accounts, and requesting removal from data brokers. Search engines like Google will then stop showing those pages in results. What remains is harder to reach — archived versions, pages you cannot control, and information that is legally public record.
Key Takeaways
- Start with data brokers, since they sell your information to others and removal stops it from spreading further.
- Remove yourself from social media and old accounts you no longer use, then ask Google and Bing to remove the cached versions.
- Contact websites directly to request removal of pages that show your personal details, phone number, or address.
- Public records like property deeds and court documents cannot be removed from government websites, but you can request removal from data brokers that republish them.
- Removal takes weeks to months because search engines and brokers process requests in batches, not when ready.
Removing yourself from data brokers
Data brokers are companies that buy and sell your personal information. They get it from public records, past purchases, and other data brokers. Removing your information from them stops it from being sold to marketers, scammers, and people looking for you. Most brokers have an opt-out process on their website, though it varies by company and some make it deliberately hard to find.
Common data brokers include Spokeo, BeenVerified, Whitepages, PeopleFinder, and Intelius. Search your name on each one to see if you appear. When you find yourself, look for an "opt out", "remove", or "privacy" link — usually at the bottom of the page or in your profile. Some brokers ask you to verify your identity by uploading a driver's license or answering security questions. Others send a confirmation email. Keep records of when you submitted each request, because brokers sometimes ignore the first one.
If a broker does not have an obvious opt-out link, look for a contact form or email address and send a written request with your full name, any addresses associated with your profile, and a clear statement that you want your information removed. Some brokers take 30 days to process removal; others take longer. Check back after six weeks to confirm the listing is gone.
Deleting your social media accounts and old profiles
Social media accounts and old website profiles are sources of personal information that search engines index. Deleting the account removes the source, so Google and Bing have nothing to show in results. This is faster than asking search engines to remove cached versions.
For major platforms, deletion usually takes a few steps. On Facebook, go to Settings, then Account, then Deactivation and Deletion — choose Delete Account, not Deactivate. On Twitter (now X), go to Settings and Privacy, then Account, then Deactivate Your Account. On Instagram, go to Settings, then Account, then Delete Account. On LinkedIn, go to Me, then Settings and Privacy, then Account Preferences, then Close Account. Each platform gives you a window to change your mind — usually 30 days — before the account is permanently deleted.
For older accounts you no longer remember the password to, use the "forgot password" feature to reset it, then delete. If you cannot recover the account, contact the platform's support team and explain that you want the account removed. Include your username and any email address associated with it. Platforms are slower to respond to deletion requests from people who cannot log in, but they will usually comply within a few weeks.
Requesting removal from Google and Bing search results
Once you have deleted pages or accounts, search engines still show cached versions in their results. You can ask them to remove these listings. Google has a removal tool at google.com/webmasters/tools/removals. Bing has one at bing.com/webmaster/tools. Both require you to verify that you own or control the page, or that the information violates their policies.
In Google Search Console, click the Removals tool, then New Request. Paste the full URL of the page you want removed. Google will ask why you want it removed — choose "This content violates my privacy" if the page shows your personal information. Google processes most removal requests within a few days, though the page may still appear in results for a week or two after approval.
For Bing, go to the Webmaster Tools dashboard, select your site, then go to Remove URL. Paste the URL and submit. Bing typically processes requests within 24 to 48 hours. If the page is still live on the internet (not deleted), both search engines may re-index it later, so removal is temporary unless the source page is actually gone.
Contacting websites to remove your personal information
If a website publishes your personal information — your address, phone number, or other details — you can contact the site owner and ask them to remove it. This works best for small websites, forums, and blogs. Large platforms like Facebook or Reddit have their own removal processes, which are usually faster than contacting support.
Find the website's contact information. Look for a "Contact Us" page, an email address, or a contact form. If you cannot find one, use WHOIS lookup tools like whois.com to find the domain owner's contact details. Send a polite email explaining that your personal information appears on their site and asking them to remove it. Include the specific page URL and describe what information needs to be removed.
Be specific: "Please remove my phone number from the page at [URL]" works better than "Please remove my information." Some website owners respond within days. Others ignore requests. If a site ignores your removal request and the information is sensitive (like your home address or financial details), you may have legal options depending on your state, but that is separate from the removal process itself.
Handling public records and archived pages
Some information cannot be removed because it is legally public record. Property deeds, court documents, business licenses, and marriage records are maintained by government agencies and cannot be deleted. Data brokers republish this information on their own websites, which is why removing yourself from data brokers is important — it stops them from selling access to public records about you.
Archived versions of deleted pages still exist on the Internet Archive (archive.org). You can request removal from the Internet Archive by going to archive.org/about/exclude.php and submitting your domain. The Internet Archive will remove archived versions of pages from your website, though this only works if you own the domain. If someone else's website published information about you and it is archived, you can contact the Internet Archive and explain that the page contains your personal information, but removal is not may provide.
For truly sensitive information in public records — like a domestic violence victim's address — some states allow you to request that the record be sealed or redacted. This is a legal process separate from internet removal and requires filing with the court or agency that holds the record.
What to do after removal
After you have submitted removal requests, check back in four to eight weeks. Data brokers may take 30 to 60 days to process requests. Search engines update their indexes continuously, so pages may disappear from results within days or take weeks. Some brokers and websites ignore removal requests, so you may need to submit again.
To prevent your information from being collected again, limit what you post publicly. Use privacy settings on social media. Avoid signing up for websites that ask for unnecessary personal details. When you do sign up, look for opt-out options in the terms of service. Some data brokers re-collect information from public records, so removal is not permanent — you may need to remove yourself again in a year or two.
Frequently Asked Questions
How long does it take to remove my information from the internet?
Data brokers typically take 30 to 60 days to process removal requests. Search engines remove cached pages within a few days to a few weeks. Websites vary — some respond within days, others ignore requests entirely. Plan for four to eight weeks to see full results across all sources.
Can I remove my information from Google Maps or Google My Business?
If you have a Google My Business account, you can delete it directly from your dashboard. If your address appears in Google Maps because it is a public business location, you cannot remove it unless the business is closed. If your home address appears in Maps, you can request removal through Google's support form by explaining that it is a private residence.
What if a website refuses to remove my information?
If a website ignores your removal request, you can report it to Google or Bing and ask them to remove the page from search results. You can also file a complaint with the FTC if the site is a data broker violating privacy laws. For sensitive information like your home address, you may have legal options depending on your state's privacy laws.
Will removing my information from data brokers stop telemarketers from calling me?
Removing your phone number from data brokers reduces how many companies can buy it, but does not stop all calls. Register with the National Do Not Call Registry at donotcall.gov to reduce telemarketing calls. This is separate from data broker removal but works together with it.
Do I need to pay a service to remove my information?
No. You can remove your information yourself for free by contacting data brokers, websites, and search engines directly. Paid removal services do the same work you can do, but charge monthly fees. The only reason to use a service is if you do not want to spend the time doing it yourself.