The fastest way to send a Game Pass link
To send a Roblox Game Pass link to a friend, you copy the link from the Game Pass page in Roblox Studio or from the Roblox website, then paste it into a message, email, or social media platform. The person who receives the link can click it directly to view the Game Pass and buy it if they want.
The link itself does not purchase the Game Pass for them — it only takes them to the page where they can make that choice. You cannot force someone to buy a Game Pass, and Roblox does not send automatic purchase notifications when you share a link.
Key Takeaways
- Game Pass links come from the Roblox website or Roblox Studio, and you copy the full URL to share it anywhere.
- The link only shows the Game Pass page — it does not complete a purchase or charge anyone until they choose to buy.
- You can share links through Discord, text message, email, or any platform that accepts URLs.
- If a friend cannot see the Game Pass after clicking the link, check that the Game Pass is published and set to be visible on your game's page.
Finding and copying the Game Pass link from the website
Open the Roblox website and search for your game by name. Click on the game to open its page. Scroll down until you see the Game Passes section, which shows all the Game Passes you have created for that game as small cards.
Click on the Game Pass card you want to share. This opens the Game Pass detail page, which shows the price, description, and a large image. Look at the address bar at the top of your browser — the URL there is the link you need. Highlight the entire URL, copy it (Ctrl+C on Windows or Command+C on Mac), and paste it wherever you want to send it.
The link will look something like roblox.com/game-pass/[numbers]. Anyone who clicks this link will land on that Game Pass page, whether or not they own the game itself.
Sharing the link through different platforms
Once you have copied the Game Pass link, you can paste it into Discord, text message, email, or any other messaging service. On Discord, paste the link into a server channel or direct message — Discord will show a preview of the Game Pass with the image and name. On mobile text or email, paste the link as plain text and the recipient can tap or click it to open.
If you are sharing with a group of friends, Discord is often the clearest option because the preview shows them what Game Pass you are talking about without them having to click first. For one-on-one sharing, text message or email works just as well.
What happens when someone clicks the link
When a friend clicks the Game Pass link, they land on the Game Pass page on the Roblox website. They will see the name, price, description, and image. If they want to buy it, they click the purchase button and complete the transaction with their own Robux or payment method. If they do not want to buy it, they can straightforward close the page — nothing happens to their account.
The person who receives the link does not need to own your game to see the Game Pass page, but they will need to own the game to actually use the Game Pass once they buy it. The Game Pass page will tell them what game it belongs to and what benefits it gives.
Making sure your Game Pass is visible before sharing
Before you send a link, check that the Game Pass is published and set to show on your game's page. In Roblox Studio, open your game and go to the Home tab. Click on Game Passes in the left menu. Find the Game Pass you want to share and look at its status — it should say "Published" or "On Sale".
If the status says "Draft" or "Unpublished", the Game Pass exists but is not visible to other players yet. Click on the Game Pass card and look for a publish or save button to make it live. Once it is published, the link will work and people will be able to see the Game Pass page when they click it.
If someone clicks your link and sees an error or a blank page, the Game Pass may not be published yet, or it may have been deleted. Go back to Studio and check the status of that Game Pass.
Troubleshooting when the link does not work
If a friend clicks the link and gets an error message or sees a page that says the Game Pass does not exist, the most common cause is that the Game Pass has not been published yet or has been taken down. Ask your friend to try again after you have confirmed in Studio that the Game Pass is published.
Another possibility is that the link was copied incorrectly or got cut off when pasted. Ask your friend to send you back the URL they see in their browser address bar, and compare it to the original link you copied. If they do not match, copy the link again and resend it.
If the Game Pass page loads but shows as unavailable for purchase, the Game Pass may have been set to not for sale. In Studio, check the Game Pass settings and make sure the "For Sale" toggle is turned on.
Frequently Asked Questions
Can I send a Game Pass link to someone who does not have Roblox?
Yes. The link takes them to a Roblox webpage, and they can view the Game Pass page without logging in. If they want to buy it, they will need to create a Roblox account first. The link itself does not require them to be a player yet.
Does the person I send the link to have to buy the Game Pass?
No. Sharing a link is just showing them the Game Pass page. They can look at it and decide not to buy it. There is no way to force a purchase or charge someone without their action.
What if I want to give someone a Game Pass for free instead of sending them a link?
Roblox does not have a built-in gifting system for Game Passes. You can only send the link and let them buy it themselves, or you can give them Robux as a gift and they can use it to buy the Game Pass. Some developers use private servers or other in-game rewards instead of Game Passes for this reason.
Can I track who bought the Game Pass from my link?
Roblox does not tell you which specific link a purchase came from. You can see total Game Pass sales in your game's analytics, but not which friends bought it or when. You would have to ask them directly if they bought it.
What if the Game Pass link changes?
The link does not change once the Game Pass is published. The URL stays the same for as long as the Game Pass exists. If you delete the Game Pass, the link will stop working.